Photobucket Hosts Online Celebrity Look-a-Like Contest
Best Entries to be Included in Official Online Music Video for New Ludacris Single, “Celebrity Chick”
PALO ALTO, Calif., September 11, 2007 – Photobucket, the Web’s most popular creative hub, today launched a “Celebrity Chick” Look-a-Like contest in conjunction with Disturbing Tha Peace (DTP) Records to promote the music label’s latest single, “Celebrity Chick.” Starting on September 10, participants are encouraged to log-in to their Photobucket accounts and submit photos and / or videos of themselves, indicating what female celebrity they think they look like. The winner will be selected based on creativity, originality and resemblance to the “celebrity chick” they’ve imitated.
The winning look-a-like will receive a spot in the Photobucket / “Celebrity Chick” "remix" fan music video. The grand-prize winner will also receive a Disturbing Tha Peace (DTP) Records prize pack including t-shirts, posters and an autographed CD.
The “Celebrity Chick” single, featuring Ludacris, Chingy, Steph Jones and Small World, is part of a compilation album, “Strength in Numbers,” which will be released later this year. The single will also be available on Photobucket for users to create remixes of their photos and videos with music from the popular single.
“I’m really excited about this single because it is Chingy’s re-introduction to the world as a member of DTP and it also allows two of my very talented new artists, Steph Jones and Smallworld, a chance to shine,” said Ludacris. “I love feeding off the energy of my fans, so I’m excited to see what they bring out for Photobucket’s ‘Celebrity Chick’ Look-a-Like contest.”
“Teens are all about using digital media to inject a real sense of personality into online activities,” said Alex Welch, President of Photobucket. “This is the latest example of entertainment brands using new sponsorship models to reach key social networking demographics. This contest is a great way for DTP Records to interact with this highly engaged audience.”
The contest will run on http://celebritychick.photobucket.com from September 10 to October 1, 2007 and the “Celebrity Chick” winner will be announced the week of October 8th.
Photobucket is one of the Web’s most popular creative hubs, and the No 1 Photo site in the US.* Photobucket’s users upload, link to, share and search for billions of personal photos, graphics, and videos every day. The company was founded in 2003 and acquired by Fox Interactive Media, Inc., a division of News Corp. (NYSE:NWS), in July 2007. The company is headquartered in Denver, Colo. with offices in Palo Alto, Calif., and is available online at www.photobucket.com. * according to ComScore Media Metrix, July 2007.
About Disturbing Tha Peace Records
Disturbing Tha Peace Records was founded in 1995 by Chris “Ludacris” Bridges, Chaka Zulu, and Jeff Dixon. The independent label was created to serve as an outlet for musicians hailing from the “dirty South” incorporating all aspects of A&R Guidance, Marketing/Publicity, Promotions, Creative Sponsorship Opportunities, Touring and Performance set-up, and Long-term Artist Development. Disturbing Tha Peace has proved very successful in its endeavors, selling over 20 million albums worldwide by keeping its promise to be a “truly boutique” label with current artists Ludacris,Playaz Circle, Chingy and Bobby Valentino all dropping albums in the year of 2007. Check out www.dtprecords.com for more details.
LEWIS PR for Photobucket